Itqualityassurance
How long should a CTA button be?
Your CTA needs to be short, sweet, and to the point. In fact, marketing expert Neil Patel says if it takes more than six seconds to read your CTA, then it's too long. That doesn't leave you much room to work with. So when designing your CTA, you should keep it below four to five words.
Should CTA buttons be all caps?
Use uppercase or capitalized letters.
The font, size, weight and letter spacing all need to form an effortless reading experience. Using uppercase letters is a common way to draw attention to the text on the CTA button while others prefer to use capitalized letters. Both are effective. Lowercase is not.
How long should button text be?
Button Text Shouldn't Go On and On and On
Considering that, it may be tempting to stretch out your button text, but that'd be a bad move. Ideally you'll want to keep that button text to two or five words.
